CultureALL seeks a SALES professional

August 11, 2023

Join the team!

Job Title - Sales: Business Development Specialist

Reports to - Operations Director

Salary - $50k base, 4% commission with expense reimbursement

Location - Greater Des Moines

Start Date - October 2023

About the Position

This sales role is responsible for qualifying leads, presenting proposals that serve clients’ needs, and issuing contracts to close the sale.

To be successful, you will have a deep understanding of the entire scope of CultureALL’s programs and services, with particular focus on DEI Planning. You will be a catalyst for CultureALL’s vision for Iowa to become more inclusive, accepting of diversity, and striving toward equity so that all people have opportunities for higher quality of life.

CultureALL’s clients include small- and medium-size businesses, as well as K-12 schools, nonprofits, and more. We served 40,000+ people this past year with a small staff of five people and an effective board of directors. We work collaboratively to identify our annual and quarterly goals, we support each other in accomplishing those goals, and we hold each other accountable for getting the work done. We are eager for you to join us in this vital role of sharing cultures so Iowa becomes more welcoming, inclusive, and increasingly prosperous.


80% Sales Activity

Inspire businesses to use CultureALL for their DEI efforts; represent CultureALL accurately by having a thorough knowledge of our programs and services

Qualify leads and prioritize prospects that are a good fit for CultureALL; use data points that include budget, authority, need, and timeframe

Draft and present project proposals, detailing the scope of work and cost estimates

Finalize the agreements with signed contracts to initiate CultureALL’s service delivery

Achieve weekly, monthly, and annual sales and activity goals to maximize CultureALL’s sales and revenue growth for DEI Planning services

10% Product Positioning

Thoroughly research clients’ needs and understand how CultureALL can address those needs; convey details to CultureALL’s DEI Planning Director and marketing

Conduct on-going research of markets and potential connectors; work with Community Outreach to develop relationships and collaborate with marketing to develop effective lead generation tools

Discern when and how to adjust sales techniques based on interactions and results in the field

Make presentations, attend networking events, and participate in conferences in order to grow client relationships

Position CultureALL as a platform to engage the community in discussions about DEI advances and successes; may include planning webinars, videos, and interviews with/for clients on DEI-related topics

10% Reporting

Maintain accurate, detailed client records in Salesforce CRM to nurture an active, repeat customer base

Conduct month-end and year-end close processes


Demonstrated understanding of the sales process

Experience closing high-value deals

Quick learner with outstanding, natural abilities for listening, negotiating, and organizing

Strong ability to analyze business opportunities effectively

Approachable and highly professional - with integrity, optimism, energy, and collaboration

Proven ability to engage collaborators

Efficient with time management; self-disciplined to complete administrative tasks and recordkeeping with accuracy and timeliness

Experience related to culture, diversity, equity, accessibility, inclusion, and belonging preferred

Experience with software for word processing, spreadsheets, slide presentations, and CRM databases (Salesforce)

Highly motivated to serve CultureALL’s mission

Aligned with CultureALL’s values

Valid driver’s license and reliable transportation

How to Apply

Send required materials to by September 29, 2023

Required Materials:

     * Cover letter, resume, and relevant work samples

     * References: Provide contact information for at least 2 references, preferably 1 supervisor and 1 client

About CultureALL

CultureALL values the diversity of our community. You'll see us in schools, the workplace, and wherever people gather. The experiences we provide invite Iowans to participate in cultural traditions, which lead to greater appreciation for the diversity around us. Our ultimate goal is to elevate our behaviors and attitudes to a higher level of acceptance and collaboration.

CultureALL believes that sharing the cultural richness of our community with others will elevate our society and the quality of life for all.